Blaye Wine Region Guide

Rediscover Blaye: From Forgotten Fields to Fine Wines

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Last updated: June 10, 2024

Introduction

Thirty-five years ago, few critics had anything positive to say about the vineyards of Blaye. Its mediocre output became the mainstay of négociants’ generic Bordeaux: uninspiring wines sold to supermarkets needing profitable plonk. It was a vicious circle; the wines would not improve without significant investment, yet there was no motivation to raise standards as the price bar had been set so low. Thus, while up-and-coming zones like Lalande-de-Pomerol started to make a name for themselves, Blaye remained in the shadows.

However, it all looks very different today. Paradoxically, the shrinking market for cheap wine and increasing financial burdens placed on growers have been positive for quality, necessitating a renewed emphasis on lower yields, better winemaking, and the vital injection of capital investment. The proof is in the eating: Blaye now makes exceptional red, white, and rosé wines at very attractive prices. It is about time consumers discovered them.

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James lawrence

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